Executive Team
"Golden never loses its uniqueness — it simply reinterprets it in a contemporary way”

Chiara Terenghi

Chief Experience Officer
Chiara Terenghi is Chief Experience Officer at Golden Goose, reporting directly to CEO Silvio Campara. Chiara leads the Experience and Visual divisions, guiding their creative and strategic direction and shaping all the spaces where the Brand’s experience, products, and storytelling come to life.
Prior to being appointed as Chief Experience Officer in 2025, Chiara served as the Golden Goose’s Head of Store Planning. Her collaboration with Golden began in 2013, accompanying the evolution of the Brand’s retail language and contributing to the development of its global store concepts. Before joining the Company, she spent several years at ML Architettura, where she specialized in the design and management of retail spaces and oversaw store development projects for various luxury brands, including Golden Goose, Versace, and Hugo Boss. Born in 1984, Chiara graduated with a Master’s degree in Architecture at Politecnico di Milano (Italy).
Download
How would you describe yourself in three words, and why?

Organized – I like to plan and structure my work clearly, so everything becomes simpler and more efficient. Passionate – When I believe in a project, I put energy, enthusiasm, and determination into it. Passion is what drives me to always give my best. Curious – I’m always eager to learn new things, explore different approaches, and continuously improve. Curiosity helps me grow and adapt to change.

What is the core value that makes you feel most connected to Golden?

I feel particularly connected to the value of authenticity: Golden has a strong, genuine, and recognizable identity that truly reflects who I am. I appreciate the way the Company embraces creativity and individuality.

How does Golden remain true to its DNA, its history, and its values while adapting to what consumers want today?

Golden succeeds in finding a balance between tradition and innovation: it preserves its artisanal DNA and attention to detail, while also listening to consumers, observing new trends, and evolving accordingly. The Company never loses its uniqueness — it simply reinterprets it in a contemporary way.

STORIES & NEWS

No result found